Boston, MA -- (SBWIRE) -- 07/21/2014 -- Tax increases in 2011 and ongoing government TV campaigns had a negative impact on the volume sales of overall tobacco packaging. The lower consumption of cigarettes led brand owners to move towards premiumisation and create new pack shapes to create more appealing packaging, such as Camel Curve which was launched in January 2012 by JT International. Despite their efforts, this marketing strategy undertaken by industry players did not help to improve the performance of folding cartons in 2012, as cigarettes recorded a decline during the year.

Industry Prospects

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Total sales of tobacco packaging are likely to increase over the forecast period. French consumers are expected to gain greater awareness of the dangers of smoking thanks to ongoing and persuasive government campaigns, aimed at reducing the public deficit. Furthermore, consumers will show more interest in healthy lifestyles, and boost the importance of wellbeing. As a result, sales of tobacco packaging are expected to grow by a CAGR of 1% over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Tobacco Packaging industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Tobacco Packaging industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Tobacco Packaging in France market research report includes:

- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volumes in units and filled volumes
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

- What is the total unit volume of tobacco packaging in France?
- What are the major tobacco pack types in France?
- How is legislation impacting on cigarette pack size in France?
- How is consumer shift between soft and hard packs affecting the pack mix?
- What are the most dynamic pack types within tobacco?

Reasons to Get this Report

- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions

Product coverage: Cigarettes, Cigars, Smokeless Tobacco, Smoking Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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