Recently published research from Euromonitor International, "RTD Coffee in Guatemala", is now available at Fast Market Research
Boston, MA -- (SBWIRE) -- 04/22/2014 -- RTD coffee is a small category in Guatemala that is still considered an innovative product, since it was introduced in the country in 2008. Lack of awareness of these products and lack of custom to drink coffee cold has hindered expansion of the consumer base, even though the category is having strong volume growth. In 2013 RTD coffee increased its off-trade sales by 24% to GTQ69 million.
Euromonitor International's RTD Coffee in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2009-2013), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the RTD Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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