Boston, MA -- (SBWIRE) -- 01/16/2013 -- RTD coffee is not produced, manufactured or distributed in Pakistan, instead it is imported on a private basis to supermarkets and hypermarkets. In a market where coffee generally is a new concept and slowly catching on, RTD coffee is a product that the market is not yet ready for. Consumers are still discovering instant coffee, fresh ground beans and other forms of coffee and cannot be expected to jump on to the RTD coffee bandwagon overnight.

Euromonitor International's RTD Coffee in Pakistan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

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Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get this Report

- Get a detailed picture of the RTD Coffee market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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