Boston, MA -- (SBWIRE) -- 09/16/2013 -- The consumption of sports and energy drinks remained marginal in 2012 as this type of product remains alien to many consumer groups. Male adults aged between 15 and 30 and with higher than average disposable incomes comprised the main target audience. The category's low sales base has resulted in relatively strong growth in line with a higher volume of imports and better availability in recent years.

Euromonitor International's Sports and Energy Drinks in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2008-2012), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Sports and Energy Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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