Boston, MA -- (SBWIRE) -- 07/04/2013 -- In 2012, current value sales reached GTQ31 million after a 9% increase. 99% of current value sales come from sun protection products, with lower use of aftersun or self-tanning items. Consumers continued to favour products with high SPF which is why most companies offered a wide range of protection factors and included high SPFs. Higher awareness among key consumers aided performance, especially as it allows companies to continue to keep increasing prices above inflation levels.

Euromonitor International's Sun Care in Guatemala report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. Forecasts to 2017 illustrate how the market is set to change.

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Product coverage: Aftersun, Self-Tanning, Sun Protection.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Reasons to Get This Report

- Get a detailed picture of the Sun Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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