Boston, MA -- (SBWIRE) -- 07/17/2012 -- Tea continues to increase in popularity in Norway, particularly options with perceived health benefits such as green tea, chai and rooibos. This is apparent from the relatively strong growth seen in categories such as fruit/herbal tea compared to that of black standard tea. Speciality variants are more dynamic, driven by novelty value and Norwegians' increasing interest in exotic products. Consumption in 2011 stood at just 0.4kg per person per year, according to national statistics, equating to...
Euromonitor International's Tea in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
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Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get this Report
- Get a detailed picture of the Tea market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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