Recently published research from Euromonitor International, "Tissue and Hygiene in Kenya", is now available at Fast Market Research
Boston, MA -- (SBWIRE) -- 05/08/2014 -- Tissue and hygiene saw good sales growth during the review period, benefiting from ongoing expansion in Kenya's mid-income group, particularly in urban areas. A growing number of consumers became able to afford these products and to buy a widening range. These consumers were increasingly focused on hygiene and convenience and thus increased their purchases of products such as toilet paper and nappies/diapers. The growing participation of women in the workforce notably fuelled growth, supporting...
Euromonitor International's Tissue and Hygiene in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2018 illustrate how the market is set to change.
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Product coverage: Away-From-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Reasons to Get This Report
- Get a detailed picture of the Tissue and Hygiene market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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