"Au Lait! Global Market Performance and Prospects for Drinking Milk Products" - New Market Report
Despite its maturity, the global market for drinking milk products continued to grow in both retail volume and value in 2011. Consumption increased in emerging markets, supporting global volumes, as wealthier consumers switched from unprocessed to processed formats. Meanwhile, stronger real terms retail value growth stemmed from a mix of higher input costs and sustained consumer demand for added value. Looking ahead, a continued focus on innovation should bolster retail values and margins.