"Air Care in Latvia" Now Available at Fast Market Research
In 2011 purchasing power of Latvians stabilized after noticeable decline in 2009 and 2010, which allowed consumers to loosen their spending slightly and purchase also non-staple products more, such as e.g. air care. Popularization of more sophisticated product formats, such as concentrated sprays and gel air fresheners also had an upward pressure on unit price and, which in its turn positively impacted sector value sales.
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