New Market Study: "Mobile Marketing Strategies and Emerging Opportunities in India: Market Profile"
Mobile marketing is registering significant growth in India due to its various benefits. These benefits include the ability to reach a target audience from mobile marketing in a more cost-effective manner than traditional options such as print and television advertisements, as well as the ability to directly interact with consumers through mobile marketing, which enables companies conduct surveys and polls, generate feedback and receive immediate response to their marketing initiatives. These benefits are generating better returns on investment for corporations...
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