New Market Study Published: China Consumer Electronics Report Q1 2013
BMI expects the China consumer electronics market will grow by around 9% in 2013. We forecast headline consumer spending to grow at 8.0% in 2012 and 2013, which marks a downward revision from our previous forecast of 8.4% for both years. The government's rural consumer electronics subsidy programme should continue to drive flat-screen TV sets and other products and electronic vendors and retailers are expanding and adjusting strategies to take advantage of this opportunity.
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