New Market Report: Writing Instruments in Brazil
Despite slowdown in growth observed in 2012, writing instruments will continue to experience a positive performance in Brazil. This is related to the growing number of people going to school as according to IBGE, the National Statistics Office, the penetration of children from 7 to 14 years old who go to school reached 97% in 2010 compared to 94.5% in 2000. The number of people entering college or university also increased as the percentage of people with a major degree...
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