New Report Available: Home Care in Guatemala
In 2012, home care in Guatemala registered healthy growth rates, both in volume and current value terms. Guatemala is a diversified country, with several consumer groups, and the home care market has products to cater to all their needs. The majority of categories in home care have premium, standard and economy products to reach all socio economic stratums of the population. Increased awareness of the importance of cleaning and disinfecting your home is also driving sales in this category.
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