Baked Goods in Hong Kong, China: New Research Report Available at Fast Market Research
2012 saw consumers' health consciousness continue to rise, alongside government campaigns promoting healthy lifestyles. This, in turn, saw consumers opting for health-positioned baked goods, for instance wheatmeal bread as opposed to white bread. At the same time, consumers were also restricting their intake of pastries and cakes, which are higher in fat content.
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