Home Care in Croatia: New Research Report Available at Fast Market Research
In 2012, some fast-moving consumer goods in Croatia demonstrated signs of recovery at last, or were expected to achieve growth in the foreseeable future. However, home care has declined in current value terms continuously since 2008. The economic downturn is still having an effect in Croatia, and forecasts predict another rough year ahead. The other reason was the high average unit prices of home care products, resulting from the small category size and high mark-ups.
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