Vegetables in China - New Market Study Published
Vegetables in China witnessed steady growth in total volume terms in the review period, to reach 310 million tonnes in 2012. Green vegetables are largely consumed by Chinese consumers as a traditional dietary habit, as they think vegetables are healthier than meat thanks to being rich in fibre and vitamins. The rapidly developing supply chain network, as well as greenhouse technology, enabled Chinese consumers to eat any vegetables at any time, anywhere. Together with the rising population, the...
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