Market Report, "Tea in the United Kingdom", Published
Off-trade value sales increased by 5%, only slightly down from the 2011 figure, suggesting that the popularity of tea as an essential part of the UK diet remains assured. Whilst tea has undoubtedly been boosted by consumers becoming more sophisticated and therefore more willing to try out new flavours and types of tea, there seems little doubt that tea has performed well thanks to the UK recession with many more consumers turning to the traditional cuppa as a cheap source...
View full press release