New Market Study, "Apparel in the Czech Republic", Has Been Published
In 2012 Czech consumers struggled with further weakening purchasing power, which encouraged them to carefully manage their household budgets. Czechs were willing to reduce their spending on apparel, although they did not want to give up shopping for such products. They therefore opted for cheaper brands, often private label, and looked for opportunities to buy clothing at attractive discounts. The situation is not expected to improve fast, with a pessimistic GDP forecast for 2013 and an...
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