New Market Report Now Available: Toilet Care in Germany
Toilet care registered a strong performance within home care in 2012, with strong value growth of 3%. In Germany, toilet care products continued to be a necessity and played an essential part in consumers' household cleaning routines. However, it was perceived as a unpleasant household chore and consumers were quite conservative when it came to cleaning their WC. As a result, German consumers relied on familiar formats such as rim blocks, rim liquids and toilet care tablets/powders. New product...
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