Recent Study: Apparel in South Africa
Apparel saw strong volume sales growth for the review period as a whole. This was thanks to a number of factors reducing prices, including strong chained outlet volume expansion and increasing price competition amongst department stores and apparel specialist retailers, alongside pressure on pricing from internet retailing, variety stores, street markets and hypermarkets. Consumers also became better able to afford apparel thanks to the widening availability of consumer credit from leading...
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