Recently Released Market Study: Fortified/Functional Packaged Food in Vietnam
FF milk formula continued to dominate sales of all FF packaged food in 2012. Many Vietnamese consumers still perceive milk formula as a replacement for breast milk, and some start letting their babies consume milk formula as early as six months old. This, together with the healthy birth rate, resulted in a good performance for milk formula. In addition, FF dairy also contributed a substantial amount of sales of FF packaged food. FF dairy consists mostly of FF powder milk,...
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