Market Report, "Homewares in Poland", Published
Cooking continues to increase in popularity amongst Polish consumers. This trend is fuelling demand for all kinds of homewares which facilitate work in the kitchen such as food storage, cooking and baking products. The shift towards more frequent cooking at home is related to the phenomenon of cocooning, with Polish consumers increasingly preferring to stay at home and prepare home-cooked meals instead of eating out. This is also a result of fashion trends promoted by culinary TV programmes...
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