New Market Research Report: Unilever Group in Home Care (World)
Unilever was the best-performing multinational company within the top 10 players in the global home care industry in 2012, thanks to its broad geographic coverage in emerging markets. With a focus on leveraging brands and products across markets to fill any white spaces, Unilever's product innovation appears to be lagging behind rivals, an area that requires the company's attention in order to remain competitive in the still lucrative home care market.
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