"Sports and Energy Drinks in Russia" Is Now Available at Fast Market Research
Sports and energy drinks continued to record the best performance among soft drinks in 2012. The category performed extremely well in 2011, when total volume sales increased by 24%, and continued to do so in 2012, when total volume sales rose by 17%. One of the reasons for such a strong performance was the category's initial low base. Sports and energy drinks account for only 1% of the total soft drinks market in volume terms. Another reason for the category's...
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