New Market Research Report: Better for You Beverages in Venezuela
Growth in total BFY beverages current value sales in 2012 was down on 2011, and also slower than the CAGR for the entire review period. This slowdown was partly due to increasing maturity, but mainly attributable to the implementation of the Law of Costs and Fair Prices in Venezuela. This legislation was introduced in late 2011 with the aim of stabilising prices for all kinds of goods and services, so as to make them more affordable to lower income consumers...
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