Now Available: Skin Care in Hong Kong, China
The ageing population trend in Hong Kong, China, coupled with heightened exposure to international beauty trends, stimulated to a rise in image consciousness towards the end of the review period. With increased disposable incomes, consumers were more willing to invest in skin care products to enhance their appearance and slow the ageing process. This boosted the performance of skin care in 2012, though current value sales grew at a slightly slower rate than in 2011.
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