Recent Study: Better for You Packaged Food in Venezuela
In Venezuela, BFY reduced fat is the largest category within better for you packaged food, holding 61% value share in 2012. Reduced fat dairy has the widest offering of products, including reduced fat UHT and pasteurised milk as well as powder milk. In 2012, sales of reduced fat milk and reduced fat powder milk reached BsF457 million, representing 45% of better for you packaged food value sales. Regardless of the fat content, milk and powder milk products are included in...
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