New Market Report Now Available: Tailoring Apparel to a New Latin America
Over the next five years apparel strategy in Latin America will be more important than anywhere else in the world. With Brazil hosting the World Cup and Olympics back-to-back, leading sportswear brands will need to be at the top of their game. At the same time, a new and aspirational middle class has fuelled big opportunities for fast fashion brands positioned at premium prices. How well leading players engage with the tastes and demands of Latin Americans will determine who...
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