Home Improvement in Sweden - New Market Report
Home improvement increased popularity throughout the review period and it has become an integral part of the lives of Swedes. The growing motivation for DIY is due to several reasons. Firstly, there was a high number of flats built in the 1970s that now require maintenance and improvement work. Swedes have been encouraged to do this by several popular DIY programmes and an average Swede believes simple home improvement and maintenance does not need to be done by professionals. During...
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