Smoking Tobacco in Italy - New Market Study Published
Retail volume and current value growth rates for smoking tobacco in 2012 were both down on 2011. This was mainly due to increasing maturity and the continued decline in the total number of smokers in Italy. Nonetheless, volume and current value growth rates were still well above the respective CAGRs for the entire review period, and smoking tobacco was by far the most dynamic of the three main categories in the Italian tobacco market. This was primarily due to rapidly...
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