New Market Study Published: Coffee in the United Kingdom
Coffee machines became increasingly popular in homes during 2013 as a rising number of consumers sought to recreate the gourmet coffee experience at home, with Nestle's Nespresso coffee capsule machines proving particularly popular. With machines costing between GBP120-450, the brand projects an upmarket image, with small capsules of coffee presented in boxes like expensive chocolates. Over 600,000 coffee pod machines were sold in 2012, with Kraft's Tassimo and Nestle's Dolce Gusto machines...
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