New Market Report Now Available: Consumer Foodservice in the Czech Republic
Fast food was the best performing category in 2012. Czech fast food continued to attract consumers by offering seasonal menu items, a wide range of snack-sized menu items and a variety of hot drinks, breakfast menus and special menus. The majority of Czech consumers continued to struggle under unstable economic conditions and this made them very careful when spending money on consumer foodservice. Special menus and loyalty programmes were key elements of success in consumer foodservice in the...
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