Market Report, "Digestive Remedies in Turkey", Published
Digestive remedies in Turkey was stable in current value terms in 2013, which was lower than the 5% current value CAGR registered in the category over the review period. The growth prospects for digestive remedies remain largely dependent on the performance of antacids, which is the category with the highest value sales in digestive remedies in Turkey. OTC sales of antacids are falling in Turkey, as many people are reluctant to pay the high consultation fees applied to these products,...
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