New Market Report: Super Premium Beauty and Personal Care in Turkey
Super-premium beauty and personal care increased by 16% in current value terms in 2013, which was faster than the growth in 2012. Super-premium beauty and personal care saw strong growth due to heavy advertising, and the opening of new beauty specialist retailers and shopping malls in 2013. Moreover, Turkish men have begun to invest in their looks, from skin care to hair care, and more and more men are turning over a greater proportion of their budgets to treating themselves....
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