Away-from-Home Tissue and Hygiene in South Africa - New Market Research Report
AFH tissue and hygiene achieved a good performance in South Africa in 2013. Most of its growth was due to increasing governmental spending on hospitals/healthcare. AFH incontinence registered the highest value growth in 2013 thanks to the slow but growing decline of social taboos, encouraging people to look for treatments. Lower purchasing power and widespread poverty led consumers to seek treatment from hospitals/healthcare.
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