New Market Study, "Polishes in New Zealand", Has Been Published
Over the review period, it was noted that parallel imported polish brands became available in New Zealand. Mr Sheen (in furniture polish) represents a good example of a parallel imported brand found on several home care internet retailing sites (such as fishpond.co.nz); however, despite this phenomenon, polishing has become an outdated home care chore for most busy households and tends to be done less regularly than other tasks, such as toilet cleaning and surface cleaning.
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