Just Published: "Baby and Child-Specific Products in Finland"
Baby and child-specific products recorded current retail value growth of 2% in 2013, with sales reaching EUR16 million. The value growth across the category apart from baby wipes was faster than volume growth as the demand for specific products increased. There was a tendency to buy products from brands that were present in several areas in addition to personal care including nappies, baby bottles and dummies as well as baby tableware.
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