Recent Study: Smoking Tobacco in Lithuania
Despite tightening regulatory grip on cigarettes, smoking tobacco did not emerge as a winner, as some expected. Similarly as with cigars and cigarillos, the category suffers from the fact that their hands were tied before they could make their products popular amongst Lithuanians. Whereas cigarette producers have to persuade consumers to continue with their habits, smoking tobacco sellers are tasked with essentially creating the category from scratch. To make matters worse, those who consume smoking tobacco are very price-sensitive, which...
View full press release