Market Report, "Toys and Games in China", Published
Despite the economic slowdown in China contributing to consumers' reluctance in increasing spending on toys and games in 2013, consumers' willingness to spend on toys and games supported double-digit value growth of the market. More adult consumers perceived that toys that promote learning skills were more suitable, which led to dynamic growth in construction toys, scientific/educational toys, arts and crafts and action figures and accessories. Games and puzzles remained the largest category in...
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