Depilatories in Iran - New Market Study Published
Wax was the traditional method for hair removal among the majority of Iranian females. It is estimated that around 70% of Iranian women still used this method at the end of the review period due to the general belief that it is effective and cost efficient. The dense, thick and usually coarse nature of hair means that alternative methods, such as creams and gels, are not a perfect solution for many consumers. There is also a general belief that wax...
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