Hytrol Conveyor Omni Channel Video Explains Meeting Consumer Needs
Consumer expectation is the driving force of the supply chain. E-commerce and the smartphone have rapidly shifted those expectations. Consumers want their shopping experience to be seamless between stores and devices. Hytrol Conveyor Company, Inc., manufacturer of advanced conveyor systems, controls, and solutions, released a video explaining omni-channel. Omni-channel is the complete integration of promotion, packaging, merchandising and pricing to create a unified experience, in-store and online.
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