Indian Air Conditioner Market 2015: Trends & Growth Drivers, Competitive Landscape & Opportunity Analysis
By 2025, it is expected that India is will become the fifth largest consumer durables market globally. The consumer durables industry is projected to double at 14.8% CAGR to reach approximately USD 12.5 billion in FY15 from USD 6.3 billion in FY10.While India is witnessing a strong growth in the consumer durables segment, the air conditioner segment is highlyunder penetrated. While at present, more than 77% of households in urban India have a TV, 33% own a refrigerator, 17% have...
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