Xocial and Kids Now Join Forces for #LoveThySelfie Campaign at Toronto International Film Festival
Attendees at this year's Toronto International Film Festival (TIFF), which runs from Sept. 8 - 18, will discover a new form of "competitive kindness" courtesy of the xocial (pronounced "soh-shuhl") online community's #LoveThySelfie campaign benefitting Kids Now (kidsnowcanada.org).
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