Recently Released Market Study: Consumer Lifestyles in Taiwan
Taiwan's consumers were not significantly affected by the recent economic downturn as levels of both disposable income and spending maintained a steady growth pattern. Heavily influenced by US and Japanese consumer trends, the Taiwanese nevertheless exhibit many unique behaviours, such as their reliance on convenience stores to meet a wide range of needs. Generally, consumers are expected to maintain confidence as both personal finances and the country's economy prosper in coming years.
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