New Market Study Published: Meat in Mexico
Since 1997 chicken is the meat most consumed by Mexicans, accounting for 47% of meat consumption in the country. According to industry sources, the main factors for chicken's dominance are: More retail outlets increasingly close to the consumer; confidence in product quality (freshness perception from the public); product quality at affordable prices; trend towards meat that is low in fat, and chicken lends itself to a variety of methods of preparation. However, the poultry industry is...
View full press release