"Creating Female-Friendly Financial Services: Strategies, Opportunities and Lessons" Published
The female financial services sector represents a profitable market still largely untapped in many areas of the world. There are currently 3.24 billion females worldwide, and it is estimated that around 50% of women in the world, 1.6 billion, are economically active. There is a growing segment of affluent women - senior executives, board members, property owners and entrepreneurs - wielding increasing economic power. There is substantial evidence that the female financial market is becoming increasingly populated, dynamic and affluent....
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