Jewellery in Canada - New Market Research Report
During the last four years of the review period, value and volume sales of jewellery were affected by the economic recession. Even if in Canada the recession was not as devastating as it was in the rest of the world, consumers' confidence dropped and income/debt ratio decreased. Real jewellery in particular experienced significant decreases in sales during the peak of the recession in 2009. At the same time, costume jewellery appeared a perfect substitute for consumers.
View full press release