Recent Study: Retailing for Groceries: The Impact and Evolution of Discounting
Discounting increasingly permeates the retailing landscape for grocery products, with supermarket, hypermarket and convenience store operators focusing on a low-price positioning to fend off discounters and fixed-priced variety stores. This report analyses discounters and their influence on the assortment, format and pricing strategies of discount-orientated retailers. It evaluates their expansion prospects in developed and emerging markets alongside the challenges that they face.
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