New Market Report: Sun Care in the United Arab Emirates
The expatriate population grew in the United Arab Emirates in 2011, as many expatriates returned to the country in response to ongoing economic recovery. The Arab Spring unrest seen across the Middle East also resulted in many opting for the relative safety and security of the United Arab Emirates. Growth was also supported by strong media coverage of the dangers of excessive sun exposure throughout the review period, with consumers becoming more aware of these issues.
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