Vegetables in India - New Market Report
Total vegetable consumption in India reached 124 million tonnes in 2012. Demand for fresh vegetables continued to remain strong as these are priced much lower than processed and packaged food items and are readily available across the country. The category, however, faced challenges in terms of insufficient rainfall impacting production. It also faced strong inflationary pressures. Of the total volume, 85% of sales were accounted for by consumers and the remaining 14% establishments such as...
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